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Red Lobster brings back Lobsterfest: What to know about menu specials, how long it runs
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Red Lobster customers will once again be able to eat lobster to their heart's content, with the return of Lobsterfest, known this year as "The Greatest Lobsterfest of All Time," or GLOAT for short.
The seasonal meal deal returned to participating Red Lobster locations nationwide on Tuesday, months after the seafood chain exited financial bankruptcy.
"Lobsterfest is the ultimate celebration for lobster lovers, and this year, we're taking it to the next level with more variety, more flavor, and more ways than ever for guests to satisfy their crustacean cravings," Nichole Robillard, Red Lobster marketing executive said in a statement.
Red Lobster is "owning its lob-star status" for this year's Lobsterfest by offering customers 10 dishes and a "Create Your Own" option tied to "GLOAT," a news release read.
Red Lobster also tapped Blake Griffin, a former professional basketball player, to help promote the return of Lobsterfest with a combination plate compromised of Griffin's favorite menu items.
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Lobster (Blake Griffin's Way) means a plate featuring Rock Lobster Tail, Garlic Butter-Poached Maine Lobster and Lobster Mac & Cheese, which customers can order for a limited time.
Here's what to know about Lobsterfest, including this year's new and returning menu offerings.
When is Lobsterfest?
Lobsterfest began Feb. 11 and continues through Sunday, April 20.
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Lobsterfest 2025 menu specials, offerings
This year's Lobsterfest lineup features 10 dishes and a new "Create Your Own" option, which allows customers to build their "perfect Lobsterfest feast" by selecting up to three lobster entrées.
New Lobster dishes tied to the seasonal meal deal include Lobster & Shrimp Linguini, Garlic Butter-Poached Maine Lobster, Lobster Mac & Cheese, and a Lobster Roll. Hush puppies, popcorn shrimp and an endless supply of Cheddar Bay Biscuits are some of the returning fan-favorites.
"To top it off, guests can sip on handcrafted cocktails, making every bite and sip an unforgettable experience," Red Lobster said.
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Red Lobster exits bankruptcy
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After a bout of financial difficulties, a federal judge approved the seafood chain's plan to exit from an "endless shrimp" fiasco, massive debt, dozens of location closures and an overall decline in guests.
Part of Red Lobster's plan to exit Chapter 11 bankruptcy included obtaining a new financial backer, which acquired the restaurant at the end of the month. The struggling restaurant chain was acquired by RL Investor Holdings LLC, a newly formed entity organized and controlled by Fortress Investment Group LLC.
"It's definitely an area where we have a lot of experience," Fortress spokesperson Gordon Runté previously told USA TODAY. "Red Lobster is a big undertaking, it is 500-plus locations, but we're excited about the prospects for the restaurant."
Damola Adamolekun, who took over as Red Lobster's CEO, was ecstatic about the acquisition, calling it a "great day" for Red Lobster.
"With our new backers, we have a comprehensive and long-term investment plan – including a commitment of more than $60 million in new funding – that will help to reinvigorate the iconic brand while keeping the best of its history," Adamolekun said then. "Red Lobster has a tremendous future, and I cannot wait to get started on our plan with the company's more than 30,000 team members across the USA and Canada."
Contributing: Jonathan Limehouse, USA TODAY